Frequently Asked Questions
How does this calculator rank my freight broker customers?
It ranks each shipper by monthly gross profit, which combines per-load margin with how many loads that customer gives you each month. Gross margin percent is shown alongside as supporting context, but the ranking is by total monthly gross profit because a thin-margin customer with high volume can out-earn a high-margin customer with only a few loads.
How is customer gross profit calculated?
For each customer, gross profit per load = revenue per load + accessorial revenue minus carrier cost minus accessorial cost. Gross margin percent = gross profit per load divided by (revenue per load + accessorial revenue), times 100. Monthly gross profit = gross profit per load times loads per month. These are planning estimates based only on the figures you enter.
Why is my highest-margin customer not always my most profitable?
Margin percent measures profitability per dollar of revenue, not total dollars earned. A customer at a 25 percent margin on 4 loads a month can earn less monthly gross profit than a customer at a 9 percent margin on 60 loads a month. Volume matters. This tool ranks by total monthly gross profit so high-volume relationships are not overlooked.
How is this different from the Freight Broker Profit Calculator?
The Freight Broker Profit Calculator works out the profit on a single load. This Customer Profitability Calculator compares several shipper customers against each other and ranks them by monthly gross profit, so you can see which customer relationships contribute the most across a typical month.
Tracking customer profitability every month?
Broker Command keeps your customers, margins, load volume, and monthly profit in one dashboard. Free to calculate. Pro to save.
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